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Online Standard Ad Formats: Official Advertising Formats And Sizes For Web Banner Ads

Banner, leaderboard, skyscraper, small rectangle. Just like for newspapers and print magazines, also on the Web advertisers and publishers have defined over time an official set of "online standard ad formats". Such ad formats represent the full range of visual and text-ad sizes available for use on public web pages.
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Content Writing Strategies: The Tramezzino Approach And the Inverted Pyramid - How To Create Effective Article Openings

When you write a web article you need to tell immediately to your readers what it is so special about your post that they should stop doing other things and put all of their attention on reading it. More often than not though online publishers start their articles by attacking the topic from very far away.
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Social Media And US Business Familiarity, Usage And Adoption: A Research Study Of The Inc. 500

Social media is coming to the US business world and sooner than many had originally anticipated. social-media-business-Inc500_d579b8284f-450.jpg In early 2007 the results of a groundbreaking study into the adoption of social media within the Inc. 500, an elite group of the fastest-growing companies within the United States, were released.
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